The Leadership Guide
Listen to the Podcast Episode Here! About the Episode
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Business
Smashing the Plateau
Listen to the Podcast Episode Here! About the Episode
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Simple Ways to Add Lead Generation to Your Website
All businesses want more leads they can turn into clients and into bottom line profits – right? Your website can do this for you by turning visitors to your site into bona fide prospects. Wait – how? Simply by adding or optimizing some simple actions on your existing website – no overhaul needed! And… we
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3 Steps for Planning a Lasting Social Media Strategy
Does it seem that just when you think you have your social media strategy all figured out – Facebook or Instagram or LinkedIn – then they change algorithms and BAM – all that work disappears. What should a business owner do? It’s simple – stick to a social media content strategy that crosses social media
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I Hate the Washington Nationals But…
As much as it pains me to say – Congratulations to the Washington Nationals. The talking heads were right! In spite of all odds they showed up when it counted and won the World Series. And… they taught me some great business lessons along the way. Baseball is America’s National Pastime. Hot dogs, players in
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Shopping For A Website Company
For some small business owners, shopping for a website company is like shopping for a great pair of shoes and that perfect cocktail dress. For them, just the thought of shopping sends shivers of joy through them and the anticipation of spending hours in stores and malls is just too much to bear! For others,
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I Wanted to Fire My Last Client!
My last client was every company’s worst nightmare. They were constantly late on deadlines. They wanted to tweak every detail. They changed the content so many times that we were way out of scope of the project with number of revisions. THEN they were upset about the extra billing time. And – to top it
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What is Content?
Not so long ago about the only thing we had to worry about distinguishing was a feature or a benefit for a service or a product. I remember grueling sales trainings where all we did was role play features and benefits – Oh M Gee! Now, we have to not only worry about features and
I’m so confused! Where do I start?
There are many questions that you should be asking when it comes to hiring a web designer – where do you start? Preparing questions before interviewing your prospective website designers will put you in a better position to gather the information you need to hire the right person for the job. Here are some important
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